What are Campaign URL Builders and why do we use them? Without UTM Parameters you go blind 🙈 without Campaign URL Builders you go crazy 🤪. Campaign URL Builders make it easy(ish) to build and apply UTM Parameters to your links across different marketing channels so that you can accurately identify what initiatives are driving […]
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EasyAutoTagging – Built to Automate Campaign Tagging & Tracking at Scale
Note: This post talks about campaign tracking in Google Analytics and Facebook through automated monitoring of data anomalies. To learn more about detailed Google Analytics campaign tracking during set up i.e., using UTM Parameters you can reference these posts on Setting up URL Parameters for Facebook Ads and tracking Facebook Ads in Google Analytics. Why is it […]
Estimated Reading Time: 7 Minutes Last Update: 7/4/2018 Facebook is a robust and versatile advertising platform, to keep it that way, there are ongoing Facebook ad changes. Especially given Facebook’s annual growth in advertising revenue they have an excellent reason to keep their head in the game. Facebook’s U.S. and non-U.S. advertising revenue from 2014 to […]
Estimated Reading Time: 15 Minutes Facebook Ads Manager has a lot to offer but can get confusing with the many available and updated features so we created this [awesome] Facebook Ads Manager Guide. Take a look at their New Facebook Advertising Features track record for 2018. Facebook is practically making changes or adding features every month. […]