Tag: Facebook Insights

How To Use Facebook Analytics – Three [Easy] Reports To Get Started

Note: As of July 1, 2021 the standalone Facebook Analytics tool is no longer available. According to Facebook this is part of an initiative to consolidate business tools. You can learn more about Facebook changes related to iOS14 Privacy updates here.For better Facebook Ads reporting read our blog on how to create Facebook Ads […]

Tags: Facebook Analytics, Facebook Insights, Facebook Pixel, Facebook Reporting

How To Track Facebook Ads in Google Analytics

Written by: Gabriel Solberg Read time 16 minutes Accurately tracking Facebook Ads in Google Analytics is now more important then ever. With the upcoming iOS 14 update you can expect to see a 20% – 40% reduction of reported conversions in the Facebook Ads Manager. To clarify, this does not mean Facebook Ads will become ineffective. […]

Tags: Campaign Tracking, Facebook Ads, Facebook Insights, Google Analytics