Tag: Google Data Studio

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How To Create Behavior Flows [Using Goal Funnels in Data Studio]

In this post I will take a look at analyzing soft conversions using Goal Funnels in Data Studio. In a previous post Often Overlooked [but important] Event Goals in Google Analytics, I covered setting up and tracking event goals in Google Analytics. So let’s explore how tracking soft conversion can help you understand a user’s journey […]

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Google Data Studio Facebook Reporting [The Complete Guide]

How does Google Data Studio Facebook Ads Reporting work? Don’t expect a straightforward answer. Data Studio is part of the Google product stack and Facebook isn’t. So naturally, there won’t be a built-in integration.     However, with a combination of free and low-cost tools. You can set up a semi-automated process for a seamless […]

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