Tag: Facebook

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Facebook Pixel vs Google Analytics Conversions [Post iOS 14]

Facebook Pixel vs Google Analytics conversion tracking discrepancies can be confusing. However, measuring conversions accurately is critical for the success of your Facebook Ads; especially with the upcoming changes related to the iOS 14 privacy update. Before we jump into the details let’s take a quick look at the changes happening with Facebook and Google […]

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Google Data Studio Facebook Reporting [The Complete Guide]

How does Google Data Studio Facebook Ads Reporting work? Don’t expect a straightforward answer. Data Studio is part of the Google product stack and Facebook isn’t. So naturally, there won’t be a built-in integration.     However, with a combination of free and low-cost tools. You can set up a semi-automated process for a seamless […]

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